Only Six New Practices Accepted Yearly
Attracting, Converting and Retaining the Patients You Want
Spend less time worrying about marketing and more time delivering exceptional care.
Spend less time worrying about marketing and more time delivering exceptional care.
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Specialised Medical Marketing
In today’s digital-first world, patients are actively searching, cross-checking, and choosing providers online. If you’re not visible, you’re invisible.
BRANDEYE.AM specialises in high-impact digital marketing for medical and dental practices. We don’t do generic strategies—we craft tailored, data-driven campaigns that elevate your brand, fill your appointment books, and position you as the go-to expert in your field.
Let’s make your practice the obvious choice.
Only Six New Clients Accepted Per Year
Apply For an Audit
Only Six New Clients Accepted Per Year
Apply For a Free Audit
Fill in this short form to see if you qualify for a free audit and follow-up meeting. Please note that our services are only suitable for medium to large private practices interested in scaling their patient base, not individuals or startups.
(Takes 4 minutes to complete)
Stats and sources - Drs love this stuff
Why Go Digital?
Patient Behaviour and Online Presence
- 77% of patients use online search before booking an appointment with a healthcare provider (Source: Doctor.com).
- 72% of patients check online reviews as the first step in finding a new doctor (Source: Software Advice).
- 48% of all patients prefer to book appointments online (Source: PatientPop).
Mobile and Local Search
- 80% of patients use their mobile devices to search for healthcare-related information (Source: Google).
- 46% of all Google searches are for local information, and 76% of people who search for something nearby visit a business within a day (Source: HubSpot).
- 28% of mobile searches for something nearby result in a purchase, often the same day, which includes booking healthcare appointments (Source: Google)
Impact of Online Reviews
- 84% of patients trust online reviews as much as personal recommendations when choosing a healthcare provider (Source: BrightLocal).
- Practices that engage in review management and have a high average rating can see a 10% to 15% increase in new patients (Source: PatientPop)
Social Media Influence
- 41% of people said social media influences their choice of a specific doctor, hospital, or medical facility (Source: PwC Health Research Institute).
- Practices that maintain an active social media presence see a 30% increase in patient engagement (Source: MDG Advertising).
Search Engine Optimisation (SEO)
- Healthcare practices that invest in SEO can see a 14.6% conversion rate from organic traffic, compared to 1.7% from traditional outbound methods like direct mail (Source: Search Engine Journal).
- The first position on Google search results has a 34% click-through rate for desktop and 31% for mobile (Source: Backlinko).
Content Marketing
- 47% of healthcare consumers read 3-5 pieces of content before deciding on treatment or selecting a healthcare provider (Source: Demand Gen Report).
- Practices that consistently produce high-quality content can see a 3x increase in patient inquiries (Source: HubSpot).
Paid Advertising (PPC)
- Medical practices that use pay-per-click (PPC) advertising can achieve a 200% return on investment (ROI) on average (Source: WordStream).
- 65% of patients click on paid ads when searching for health information online (Source: Google).
Email Marketing
- Email marketing has an average ROI of $42 for every $1 spent, making it one of the most cost-effective digital marketing strategies for healthcare providers (Source: Litmus).
- 71% of patients prefer receiving appointment reminders, health tips, and other communications via email (Source: Solutionreach).
Telemedicine and Digital Tools
- The use of telemedicine is projected to grow by 38% annually through 2024, highlighting the need for digital tools and marketing to facilitate these services (Source: McKinsey & Company).
- 58% of patients prefer providers that offer online scheduling and telehealth options (Source: Accenture).
Featured Case Study
Endo Academy Grows Educational Reach
28/03/2025
The Academy of Advanced Endodontics’ transformation showcases the power of a cohesive, omnichannel strategy.
By reimagining their branding, website, and digital marketing approach, we not only helped them sell out their flagship fellowship but also positioned them as a leader in dental education.
Testimonials
Hear from our Clients
Specialised Marketing Strategies for Medical Practices
Marketing channels cannot operate in isolation. We partner closely with you to identify your core needs, timelines, restrictions, budgets, and priorities, covering all aspects of branding & marketing.
Brand Strategy & Positioning
Establish a strong foundation with a clear, strategic brand identity. We define your unique value proposition, craft patient-focused messaging, and develop marketing strategies that attract and retain the right patients.
Visual Identity & Graphic Design
Create a professional, reassuring, and patient-centric brand identity. From bespoke logos to waiting room brochures, every visual element is designed to build trust and credibility in your practice.
Photography & Videography
Showcase your expertise with high-quality visuals that capture your team, treatments, and patient experience. Professional photography and video help humanise your brand and instill confidence in potential patients.
Website Development
Build a user-friendly, visually engaging, and mobile-optimised website designed to convert visitors into patients. Seamlessly integrate booking systems, treatment information, and educational content to enhance the patient journey.
Marketing Automation & Reputation Management
Automate patient engagement while maintaining a personal touch. From appointment reminders to online review management, we help you build a strong reputation and lasting patient relationships.
Social Media Marketing
Transform social media into a powerful tool for patient education, community engagement, and practice growth. We create compelling, compliant, and informative content that positions your practice as a trusted expert.
Short-Form Video
Engage new and existing patients with bite-sized, educational, and visually appealing videos. Explain procedures, share patient testimonials, and answer common dental or medical concerns in an engaging way.
Email Marketing
Nurture patient relationships with informative, well-crafted emails. From appointment reminders to seasonal promotions and treatment spotlights, keep your audience engaged and returning for care.
Paid Advertising (Google & Social Media Ads)
Maximise patient acquisition with targeted, data-driven ad campaigns. We ensure your practice appears in front of the right people at the right time, driving new patient bookings.
Search Engine Optimisation (SEO)
Optimise your website to rank higher in search results, making it easier for potential patients to find your practice. From local SEO to content optimisation, we help increase your online visibility.
Copywriting & Editing
Clear, compelling, and patient-friendly content that educates and builds trust. Whether for your website, patient brochures, or treatment guides, our copy ensures clarity and engagement.
PR & Thought Leadership
Position your practice as a leader in your field with expertly written articles, press features, and thought leadership content. Establish credibility and attract media attention.
Influencer & Referral Marketing
Expand your reach through trusted voices in the community. We connect your practice with local influencers, healthcare professionals, and satisfied patients who can authentically promote your services.
Special Considerations
All strategies are HIPAA-compliant and tailored to meet medical industry standards.
Bring Credibility and Clarity to your Brand
OUR MEDICAL WRITING PARTNERS
Dr Remy Daroowala
a registered physician turned content creator, combines clinical expertise with storytelling—whether in front of the camera or behind the keyboard.
Maryke Gallagher
a registered dietitian with over a decade of experience in private practice, research, and industry consulting, translates complex health information into engaging, accessible content.
When needed, we bring in additional specialists to ensure your message is both medically accurate and compelling.
Who we can help
Medium to Large Private Dental & Medical Practices
We partner with established clinics that want to refine their digital presence, attract high-value patients, and create a scalable, predictable growth model.Practices Looking to Expand & Streamline
If your clinic is ready to scale—whether through additional locations, new services, or optimised patient flows—we have the expertise to make it happen.Clinics That Value Strategy & Expertise
Our best clients trust us to do what we do best. They value a data-driven, high-performance approach to marketing and don’t want to micromanage every post and ad.
Who we can't help
Single Practitioners & Startups
If you’re a solo practitioner or a newly launched practice, we’re not the right fit. We work with established clinics that have the infrastructure and budget to scale.Micromanagers & Hesitant Decision-Makers
If you struggle to trust experts and need to approve every social post and ad copy tweak, we’re probably not for you.Gatekeepers & Closed-Minded Clinics
We take a modern, progressive approach to marketing and to life. If you’re stuck in old-school thinking or resistant to change, it’s best to look elsewhere.
Marketing Both Public and Industry-Facing
We’re well-versed in the art of juggling the needs of medical practices and training programmes—and brands which tread the line between the two. Whether you’re a practice looking to fill your appointments, a training programme or a hybrid teaching clinic, our specialisation in the space makes us well-prepared to serve your needs.
Our extensive work in this industry, paired with close collaboration with medical content creators, means we speak the language of the industry fluently. We know how to craft messages that resonate with both patients and professionals, ensuring your brand is heard loud and clear, no matter your focus.
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